Wilmslow events agency, Make Events, has announced two senior hires as the firm continues its strategy to open new revenue streams in the wake of the coronavirus pandemic.
As part of the launch of new service offerings, the agency has brought on board a new Head of Content Development and Head of Design, alongside a restructuring of the team to ensure continued success.
Holly Moore, Founder and CEO said:
We are continually looking to PIVOT to not only survive this challenging period but to thrive. The hire of Mark Leeming as Head of Content Development will support our overall brand proposition as we create a stronger intuitive service offering. The recruitment of Elliot Garner as Head of Design further establishes our investment in the Content Studio, as we establish a dedicated design function for our new and existing clients.”
Elliot Garner (pictured, left) has worked in a number of event agencies during his 7-year career. His work ethic is accustomed to working in a fast-paced environment juggling a broad range of corporate jobs and is experienced in working with some very established client names such as Travelodge, Very, Hitachi and Superdry. His unique ability to be flexible in his approach makes him the perfect recruit for an event company as he can design collateral that blends both digital, print and live experiences. Elliot said:
Accepting the role of Head of Design at an agency like Make Events is an exciting opportunity for me. Working in an agency that is fast paced, reactive and creative, enables me to have a diverse role where every day is different. I look forward to what the future holds.”
Mark Leeming (pictured, right) comes from a film and photography background and has developed his skill set in the arts and entertainment field. He has worked in a multitude of industries including Film, TV, Theatre, Fashion and Creative Direction. He has a huge passion for eclectic art, foreign film and interiors which is often filtered throughout his work. Mark joins the Wilmslow events agency as Head of Content Development. He said:
I am first and foremost a creative storyteller and love to combine my skillset to engage an audience. I’ve always wanted to work in a company that recognises the integral role of creative content in defining the proposition and service offering of the agency. The work we are creating here is always fresh and unique and I am excited about what we will deliver for our clients in the future as we move forward together”
Holly Moore added:
We are still in the process of recruiting and interviewing for the position of MD for Make Events, which will be fundamental to ensure the continued growth and success of the company.
“Along the way there have been some necessary redundancies, but these have been kept to a minimum and the company continues to support these individuals in the next step of their careers.
“With the events industry landscape changing week by week, we believe it is our positive approach to the situation that has seen us succeed. We hope to be able to continue to deliver exceptional events, both live and virtual, as well as grow our new services which will require further recruitment.”
Over the last 6 months, Make Events has expanded their corporate services as part of the Wilmslow agency’s PIVOT strategy to adapt to the pandemic’s effects on the sector. The firm has also re-branded its sister company, HM Events, offering private parties.